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Seamless Episode 14: Turning heads: Launching a Beauty App for Women of Color with Jihan + Jenny of Swivel Beauty

Posted by Seamless Podcast on

We sit down for a talk about hair and hurdles in your business with Jihan and Jenny, co-founders of Swivel Beauty. Swivel Beauty is an app to discover and book the best stylists for textured hair. Whether you're on the hunt for a new stylist or just want to add more variety to your beauty team, they've got you. Search for top-rated salons and stylists (including those who come to you!) by hair type and desired style on their app. If you have textured hair, the struggle is no longer real.

What we chat about:

-What propelled these two women to create this app (01:50)
-How dry bars don’t work for women of color (05:05)
-How smaller stylists are being boosted by the app (06:13)
-How the women met and decided to work together (07:55)
-What business hurdles they have had (10:27)
-Their business idols(13:00)
-What piece of lingerie would they be (17:40)
-How they found people to help them create the app + asking for help (19:36)
-How living in two different cities work (22:39)
-Funding in business (24:02)

Links we refer to:

Their Bio:

As two women who have visited hair salons on a frequent basis for the last 15 years, we understand the struggle.

We’ve endured soul-crushing, hair-breaking, money-wasting trial-and-error (don’t tell us you’ve never cried after a bad blowout!), dealt with awkward moments when a salon couldn’t handle our “ethnic” hair, and put up with bad service, long waits, and rude stylists…all in the name of beauty.

We’ve traveled to new cities and had no idea where to begin our stylist search (was anyone else’s hair in a bun 85% of freshman year?). We’ve resorted to chasing down complete strangers on the street to ask them where they get their hair done. We’ve been desperate enough to randomly pop in to the random “mainstream” salon and take a chance on a trim (all pictures from this era have been destroyed). We’ve been through it all.

All the while we’ve thought, There has to be a better way. We couldn’t find a solution, so we created one: A destination that makes it easy to build a beauty team that meets all your haircare needs. We hope you love it!

Where to find them:


In the App Store: Swivel Beauty

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